A Striking Resemblance - Matchbox Style Graphic T-shirts

A Striking Resemblance - Matchbox Style Graphic T-shirts

This season we have taken the intricate and eye catching designs of matchboxes of yesteryear and applied them tastefully to garments with similar heritage. These designs are influenced by The Green Tiger Journal logo and 1950-60s matchbox graphics to produce a collection of four graphic t-shirts.
The Westcote Overshirt - Made in England

The Westcote Overshirt - Made in England

While classic English sportswear remains the beating heart of the Admiral Sporting Goods Co. DNA, the Westcote Overshirt demonstrates yet another string to the bow of our brand. Manufactured not just in England, but close to the midlands heartland of Admiral's past.
ON TRACK WITH KAISER CHIEFS

ON TRACK WITH KAISER CHIEFS

Everybody has heard of the Kaiser Chiefs. The Leeds band have played some massive gigs, belting out hits like Ruby, I Predict a Riot and Everyday I Love You Less and Less, but now they've really made it by making it onto the Admiral Sporting Goods Journal.
The Origins Of The Admiral

The Origins Of The Admiral

For our first graphic t-shirt collection we honour the military and sporting history of Admiral Sporting Goods celebrating the origins of our first logo in 1914, The Admiral.
THE ART OF APPAREL WITH RICH AINSWORTH

THE ART OF APPAREL WITH RICH AINSWORTH

Rich Ainsworth is an illustrator from the Wirral. Most of his art work is fashion based sketching his favourite brands. We asked him to illustrate his favourite Admiral Sporting Goods pick-ups and answer a few questions on fashion and art. 
On Track with Stanleys Band

On Track with Stanleys Band

Stanleys are an up-and-coming indie four piece from Wigan. They recently picked up some Admiral Sporting Goods items so we asked them to pick out some tracks for us. Their playlist is a selection of songs the band listened to travelling around the country on their debut headline tour last year.
Admiral x 6876 - A New Military Inspired Sportswear Capsule

Admiral x 6876 - A New Military Inspired Sportswear Capsule

Admiral Sporting Goods have teamed up with menswear design heavyweights 6876 to produce a military inspired capsule influenced by Admiral's sportswear archive, reaching back over 100 years, classic cinema and Leicestershire, the birthplace of ASGco.
THE ART OF APPAREL WITH SHEFFIELD'S JAMES GREEN

THE ART OF APPAREL WITH SHEFFIELD'S JAMES GREEN

James Green is an artist and printmaker, based in Sheffield, South Yorkshire, specialising in linocut prints and screenprints. We asked him about his recent art, fashion purchases and music.
WHAT YOU WEAR WITH BASEL'S MARK EDWARD

WHAT YOU WEAR WITH BASEL'S MARK EDWARD

Mark has been living in Basel, Switzerland for the past 7 years. As a lover of clothes and Admiral Sporting Goods we asked him a few questions about the city and his recent purchases.
A City That Leeds The Way

A City That Leeds The Way

Admiral has a lot of history with the city of Leeds so it felt right to honour not only our heritage in the city but celebrate some of the icons of its music and football scene. We think we achieved this by partnering with legends of the city, The Square Ball, Crash Records and The Brudenell Social Club. 
On Track with The Sherlocks

On Track with The Sherlocks

The Sherlocks are an indie band from Barnsley in South Yorkshire. Their playlist is made up of songs they were listening to while recording their upcoming album.
What You Wear With Paris's Julien Bergeron

What You Wear With Paris's Julien Bergeron

Julien, @regards.semblables on Instagram, is a freelance photographer based in Paris. We asked him about his lifestyle content photography related to fashion, coffee, interior design and his recent Admiral Sporting Goods Co. pick-ups.